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Unaware consumers and disclosure of deficiencies. (English) Zbl 1530.91201

Summary: We analyze firms’ incentives to disclose deficiencies that reduce the quality of goods when consumers lack information. We distinguish two types of information: First, only some consumers are aware of the existence of deficiencies. Second, only some consumers have the expertise to infer the true levels of deficiencies once they are aware of the existence of deficiencies. We show that the interplay of awareness and expertise affects firms’ incentives to disclose. In particular, an equilibrium where both firms remain silent can exist. In addition, we show that whether an increase in competition leads to more or less disclosure depends on the levels of awareness and expertise in the market. We highlight that the effectiveness of policy interventions depends on the composition of the consumer side.

MSC:

91B24 Microeconomic theory (price theory and economic markets)
91B42 Consumer behavior, demand theory
Full Text: DOI

References:

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