VeriFish

🌊 Wrapping Up a Productive VeriFish Meeting in #Tromsø 🌊 Today, we concluded the final session of our two-day VeriFish meeting with a focus on media products and factsheet design. This session was all about brainstorming and collaboration, where the diverse expertise of our team came together to shape the way we’ll communicate sustainability and seafood indicators. The collaborative spirit in the room was truly inspiring, with creative ideas flowing as we discussed how to make our media products engaging, informative, and impactful. These tools are key to educating consumers, stakeholders, and the seafood industry about the importance of responsible aquaculture and sustainable seafood choices. A huge thank you to everyone involved for their valuable input, and to our hosts at Nofima. This session highlighted the power of teamwork and creativity in bringing our mission to life. Thank you to our partners Trust-IT Services, Poseidon Aquatic Resource Management Ltd, Premotec GmbH, Eurofish International Organisation, EuroFIR AISBL, Michelle Boonstra, Christine Absil, ICS-FORTH and COMMpla srl #VeriFish #SustainableSeafood #MediaProducts #Factsheets #Collaboration #Brainstorming #Tromsø #MarineConservation #CreativeSolutions

🌊 A Key Visit to the Norwegian Seafood Council in Tromsø 🐟 During our meeting in #Tromsø, the VeriFish team had the valuable opportunity to learn from the Norwegian Seafood Council (NSC). This visit provided us with deep insights into how the NSC works to increase the value of Norwegian seafood across global markets through their expertise in #marketing, market insight, and risk management. For #VeriFish, this collaboration is critical as we continue to develop our framework for sustainable seafood indicators. The knowledge shared by NSC on consumer trends, marketing strategies, and global seafood trade will directly support our efforts to communicate #sustainability more effectively to #stakeholders and #consumers. Thank you to the NSC for sharing their expertise and helping us on our journey towards promoting sustainable and responsible seafood practices worldwide. #VeriFish #SustainableSeafood #NorwegianSeafoodCouncil #Tromsø #MarineConservation #GlobalMarkets #SeafoodMarketing

🌊 VeriFish Meeting in Tromsø: Shaping the Future of Sustainable Seafood!🌊 Today, our the #VeriFish team has gathered in Tromsø for a two-day meeting hosted by our amazing partners at Nofima. We are diving deep into discussions on sustainability, our indicator framework, and the best ways to support informed seafood consumption. These sessions are all about collaboration, brainstorming, and hearing the voices of our experts. By gathering their insights and knowledge, we aim to develop a comprehensive framework of indicators that will guide our communication and information-sharing efforts across the seafood industry. The work we’re doing here today and tomorrow is crucial to ensuring that our sustainability indicators reflect the real-world expertise of our partners and stakeholders. We’re excited to continue these valuable discussions and drive forward our mission together. Stay tuned for updates on our progress and insights from Tromsø! 🙌🐟 #VeriFish #SustainableSeafood #Tromsø #Nofima #Collaboration #MarineConservation #Innovation European Commission Eurofish International Organisation Trust-IT Services COMMpla srl EuroFIR AISBL Premotec GmbH ICS-FORTH Poseidon Aquatic Resource Management Ltd Christine Absil Michelle Boonstra

🌊 Eurofish at POLFISH 2024! 🌊 This week, Eurofish International Organisation Director, Marco Frederiksen attended POLFISH - Międzynarodowe Targi Rybne i Spożywcze in Gdansk, Poland, one of the key events for the fisheries and aquaculture sectors in Europe. During the event, Marko took the opportunity to promote the VeriFish project among a diverse range of stakeholders, including fishermen, fish farmers, processors, importers, exporters, equipment manufacturers, researchers, industry associations, and government representatives. By engaging with these key players, he highlighted VeriFish’s mission to provide verifiable sustainability indicators and support informed seafood consumption. Engaging directly with industry leaders at POLFISH helps us strengthen the network around VeriFish, ensuring that our project continues to drive positive change towards sustainable and responsible seafood practices across Europe. Thank you to all the stakeholders who showed interest in VeriFish! Together, we can make a difference in the future of sustainable seafood. #EurofishInt #VeriFish #Poland #POLFISH2024 #Fisheries #Aquaculture #Seafood #SustainableSeafood #MarineConservation

🌊 Introducing Our Sister Project: Mr.Goodfish 3.0 🌊 As global assessments show that over 34% of #sea product stocks are unsustainably exploited, it's clear that informed seafood choices are more crucial than ever. This is where #MrGoodFish 3.0 comes in—empowering European consumers to make sustainable choices through education, awareness, and innovative tools. 🔗 Synergy with VeriFish: Why Collaboration Matters Empowering Consumers: Both VeriFish and Mr. GoodFish aim to equip consumers with the knowledge needed to make sustainable seafood choices, enhancing transparency and trust. #Sustainability Focus: Together, we emphasize the importance of choosing local, seasonal, and responsibly sourced seafood to preserve marine ecosystems for future generations. Shared #Communication Goals: By collaborating, our projects amplify outreach, using apps, campaigns, and educational tools to engage diverse audiences—from chefs and influencers to families and young people. Together, #VeriFish and Mr. GoodFish 3.0 are driving positive change in the seafood industry. Stay tuned as we continue to explore this important partnership! #SustainableSeafood #VeriFish #MrGoodFish #MarineConservation #InformedChoices #OceanHealth

🌊 𝗔𝗾𝘂𝗮𝗰𝘂𝗹𝘁𝘂𝗿𝗲: 𝗣𝗮𝘃𝗶𝗻𝗴 𝘁𝗵𝗲 𝗪𝗮𝘆 𝗳𝗼𝗿 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗦𝗲𝗮𝗳𝗼𝗼𝗱 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 🐟🌍 As global demand for #seafood continues to grow, #aquaculture—fish farming—is stepping up as a key player in providing #sustainable seafood solutions. Managed responsibly, aquaculture offers a promising path to meet the needs of our planet without depleting wild #fish stocks. 𝗪𝗵𝘆 𝗔𝗾𝘂𝗮𝗰𝘂𝗹𝘁𝘂𝗿𝗲 𝗠𝗮𝘁𝘁𝗲𝗿𝘀 Aquaculture is not just about producing seafood; it’s about creating a sustainable future for our #oceans. Here’s why it’s essential: 🌿 𝘙𝘦𝘭𝘪𝘦𝘷𝘪𝘯𝘨 𝘗𝘳𝘦𝘴𝘴𝘶𝘳𝘦 𝘰𝘯 𝘞𝘪𝘭𝘥 𝘚𝘵𝘰𝘤𝘬𝘴:  By farming seafood, aquaculture helps reduce the strain on wild fisheries, allowing natural populations to recover and thrive. 🏞️ 𝘌𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵𝘢𝘭 𝘚𝘵𝘦𝘸𝘢𝘳𝘥𝘴𝘩𝘪𝘱:  Sustainable aquaculture minimizes habitat degradation, uses resources efficiently, and implements innovative solutions to reduce pollution and maintain ecosystem balance. 🏘️ 𝘌𝘤𝘰𝘯𝘰𝘮𝘪𝘤 𝘉𝘦𝘯𝘦𝘧𝘪𝘵𝘴:  Aquaculture supports local economies, creating jobs and opportunities in coastal communities, from farm operations to processing and distribution. 🛡️ 𝘊𝘰𝘯𝘴𝘪𝘴𝘵𝘦𝘯𝘵 𝘚𝘶𝘱𝘱𝘭𝘺 𝘰𝘧 𝘕𝘶𝘵𝘳𝘪𝘦𝘯𝘵-𝘙𝘪𝘤𝘩 𝘍𝘰𝘰𝘥:  Aquaculture provides a reliable and controlled source of high-quality seafood rich in essential nutrients, omega-3 fatty acids, and vitamins—key components of a healthy diet. 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀 𝗮𝗻𝗱 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀:  While aquaculture offers significant benefits, it also faces challenges such as habitat impact, water pollution, and disease management. Sustainable aquaculture practices focus on: 📉 𝘙𝘦𝘥𝘶𝘤𝘪𝘯𝘨 𝘌𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵𝘢𝘭 𝘐𝘮𝘱𝘢𝘤𝘵:  Adopting technologies that improve water quality, optimize feed efficiency, and reduce waste. 🧪 𝘐𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘯𝘨 𝘪𝘯 𝘋𝘪𝘴𝘦𝘢𝘴𝘦 𝘊𝘰𝘯𝘵𝘳𝘰𝘭:  Utilizing eco-friendly treatments and breeding practices to minimize disease outbreaks without harming the environment. 🌍 𝘌𝘯𝘴𝘶𝘳𝘪𝘯𝘨 𝘛𝘳𝘢𝘯𝘴𝘱𝘢𝘳𝘦𝘯𝘤𝘺:  Providing consumers with clear, verifiable information about the sustainability of farmed seafood products. 𝗛𝗼𝘄 𝗩𝗲𝗿𝗶𝗙𝗶𝘀𝗵 𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝘀 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗔𝗾𝘂𝗮𝗰𝘂𝗹𝘁𝘂𝗿𝗲:  VeriFish helps bridge the knowledge gap by offering a comprehensive framework of verifiable sustainability indicators for aquaculture. Through clear guidelines, innovative tools, and reliable data, #VeriFish empowers stakeholders and consumers alike to make informed decisions about seafood choices. Aquaculture is essential to our #sustainableseafood future. By focusing on responsible #farming methods and transparent practices, we can ensure that aquaculture remains a force for good—feeding the world while protecting our oceans. Let’s embrace aquaculture’s potential to drive positive change in seafood production and contribute to a sustainable future for all! 🌱🐠 Mission Ocean World Aquaculture Society

🚀 𝗠𝗲𝗲𝘁 COMMpla srl: 𝗧𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗣𝗼𝘄𝗲𝗿𝗵𝗼𝘂𝘀𝗲 𝗕𝗲𝗵𝗶𝗻𝗱 𝗩𝗲𝗿𝗶𝗙𝗶𝘀𝗵 🚀 We’re thrilled to introduce #COMMpla, a key player in the development of VeriFish! As a software and digital services provider co-located with and controlled by Trust-IT Services COMMpla brings a wealth of expertise in web-based solutions and custom software development to our project. 𝗪𝗵𝗼 𝗶𝘀 𝗖𝗢𝗠𝗠𝗽𝗹𝗮? COMMpla serves both private and public sector clients across Europe and beyond, with a strong emphasis on research and innovation. Their dedication to supporting scientific communities through digitalization services is unmatched. From eCommerce and CRM to eLearning and omnichannel strategies, 𝗖𝗢𝗠𝗠𝗽𝗹𝗮 has a broad portfolio that spans the most critical areas of the EU Digital Single Market (DSM), including Cybersecurity, Privacy, Green Sustainability, and High-Performance Computing. 𝗖𝗢𝗠𝗠𝗽𝗹𝗮’𝘀 𝗥𝗼𝗹𝗲 𝗶𝗻 𝗩𝗲𝗿𝗶𝗙𝗶𝘀𝗵: 𝗖𝗢𝗠𝗠𝗽𝗹𝗮 is leading the design and development of the VeriFish mobile and web app, which will be central to our mission of promoting sustainable seafood practices. They are also actively contributing to the design of our media products and supporting our dissemination and outreach campaigns, ensuring that VeriFish reaches and engages with a wide audience. We’re excited to have COMMpla on board, driving the digital innovation that will make VeriFish a success! On the image: Alessandro Petrocelli – Chief Technology Officer #VeriFish #COMMpla #DigitalInnovation #SustainableSeafood #TrustIT #ResearchAndInnovation #GreenSustainability

🌊 𝗩𝗲𝗿𝗶𝗙𝗶𝘀𝗵 𝗮𝘁 #𝗔𝗤𝗨𝗔𝟮𝟬𝟮𝟰: 𝗗𝗶𝘃𝗶𝗻𝗴 𝗶𝗻𝘁𝗼 𝗦𝗲𝗮𝗳𝗼𝗼𝗱 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 🌊 At the #AQUA2024conference in Copenhagen, we had the opportunity to engage with a diverse range of stakeholders, including aquaculture producers, developers, research institutions, universities, consumers, seafood retailers, policy stakeholders, funding agencies, and Standard Good Practices Organizations (SGPO). To introduce VeriFish, we expanded on our previous online poll and posed a critical question—one that's not easy to answer (to make things easier, or not, we just give 4 possible answers). 𝗪𝗵𝗶𝗰𝗵 𝗮𝘀𝗽𝗲𝗰𝘁 𝗼𝗳 𝘀𝗲𝗮𝗳𝗼𝗼𝗱 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝘀 𝗺𝗼𝘀𝘁 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝘁𝗼 𝘆𝗼𝘂? • 🌿 Environment • 🎣 Management • 👩🏭 Socio-economic • 🍽️ Nutrition and health 𝗪𝗵𝗮𝘁 𝗱𝗶𝗱 𝘄𝗲 𝗹𝗲𝗮𝗿𝗻? The results show that 𝘌𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵 is viewed as the most important aspect of seafood sustainability among the interviewed stakeholders (40%), followed by 𝘕𝘶𝘵𝘳𝘪𝘵𝘪𝘰𝘯 𝘢𝘯𝘥 𝘏𝘦𝘢𝘭𝘵𝘩 (28.6%) and 𝘚𝘰𝘤𝘪𝘰-𝘦𝘤𝘰𝘯𝘰𝘮𝘪𝘤 𝘧𝘢𝘤𝘵𝘰𝘳𝘴 (25.7%). 𝘔𝘢𝘯𝘢𝘨𝘦𝘮𝘦𝘯𝘵 lags significantly behind at only 5.7%. We are aware that the sample size of 140 participants isn't representative of the entire sector, but it offers a snapshot of how the aquaculture community prioritizes sustainability. 𝗗𝗶𝘃𝗶𝗻𝗴 𝗗𝗲𝗲𝗽𝗲𝗿: • Among #Aquaculture Producers (24 interviews) and Aquaculture Developers (8 interviews), #Environment ranks highest, followed by #Nutrition and #Health. • Research Institutions (14 interviews) and Consumers (32 interviews) also prioritize Environment but place #Socioeconomic aspects second. • #Policy #Stakeholders & Funding Agencies (14 interviews) and #SGPOs (12 interviews) share similar views, valuing Environment most, with Socio-economic considerations next. • Breaking the trend, University Members (18 interviews) and Seafood Retailers (18 interviews) highlight Socio-economic aspects as most important. Universities then favor Environment, while Seafood Retailers emphasize #NutritionandHealth. These insights underscore a strong #awareness and #prioritization of #environmental #sustainability within the #aquaculture sector, while also highlighting the importance of socio-economic and nutritional factors. As we continue to develop our comprehensive indicator framework, these perspectives will be integral to advancing sustainable and responsible #aquafood production and consumption. Thank you to everyone who participated in our survey at AQUA2024. Your input is invaluable in our mission to support a more sustainable future for the seafood industry. Let’s continue the conversation and drive positive change together! 🌱🐠 #VeriFish #AQUA2024 #SustainableSeafood #MarineConservation #GreenSolutions #BlueFood World Aquaculture Society, BioMar, University of Stavanger, Biorigin - Zilor, Blue Planet Academy, Stiim Aqua Cluster, Eurofish International Organisation

🌐 𝗛𝗮𝘃𝗲 𝗬𝗼𝘂 𝗘𝘅𝗽𝗹𝗼𝗿𝗲𝗱 𝘁𝗵𝗲 𝗩𝗲𝗿𝗶𝗙𝗶𝘀𝗵 𝗪𝗲𝗯𝗽𝗮𝗴𝗲? Our website has been live for a month now, and it's packed with valuable content on sustainable seafood practices. 🌍🐟 One section we highly recommend is "𝗪𝗵𝘆 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗦𝗲𝗮𝗳𝗼𝗼𝗱 𝗠𝗮𝘁𝘁𝗲𝗿𝘀" – a deep dive into the importance of sustainable seafood for our planet, our health, and our future. Whether you're a consumer, a policymaker, or part of the seafood industry, this section offers insights that can help you make informed choices. But that’s not all! We’re excited to announce our upcoming 𝗡𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿, where you can get the latest updates, news, and expert insights on sustainable seafood delivered straight to your inbox. Don’t miss out! Want to learn more? 𝗩𝗶𝘀𝗶𝘁 our website and explore this crucial topic in detail. And while you’re there, make sure to subscribe to our Newsletter for more updates and exclusive content. 🔗 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝗺𝗼𝗿𝗲 𝗵𝗲𝗿𝗲: https://lnkd.in/eusxxBnh 🔗 𝗦𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 𝘁𝗼 𝗼𝘂𝗿 𝗡𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲: https://verifish.info/ Let’s work together to protect our oceans and ensure a sustainable seafood future. 🌊 #VeriFish #SustainableSeafood #OceanConservation #WhyItMatters #StayInformed #Newsletter

🌊 VeriFish at AQUA 2024: Learning from Stakeholders on Sustainable Seafood 🌊 Next August 26-30 VeriFish will visit AQUA 2024, taking place in Copenhagen, Denmark! Our colleagues from Eurofish International Organisation will attend this premier event, co-organized by the European Aquaculture Society (EAS) and the World Aquaculture Society (WAS). The event is the perfect platform for VeriFish to interact with stakeholders and learn about innovative efforts in promoting sustainable seafood practices. #AQUA24 is important for our project because aquatic food is critical to the future of our global food systems. As we are committed to ensuring that seafood production is as sustainable and transparent as possible, the event is an incredible opportunity for us to interact with major stakeholders and focus on learning from their approach to sustainability. This will strength our approach to built the verifiable indicators that will help both consumers and producers to make informed, responsible choices about seafood. As we join experts from around the world, we will also have the chance of sharing how VeriFish contributes to the intelligent and sustainable use of resources within the seafood value chain. Our goal is to drive forward the conversation on how Blue Food can grow responsibly with minimal environmental impact, ensuring that future generations can enjoy healthy and sustainable seafood. Save the Date! 🗓️ August 26-30, 2024 📍 Copenhagen, Denmark https://lnkd.in/dAtW5sjz #AQUA2024 #VeriFish #SustainableSeafood #BlueFood #GreenSolutions