From all of us here, thank you to the team at Digiday for shortlisting Known for the coveted 2024 “Most Innovative Agency" award. #innovation #digiday #known
Known
Advertising Services
Manhattan, New York 45,523 followers
Known brings together science, technology, & creativity to set a new standard for modern marketing. Ad Age A-List Winner
About us
Known is built on a foundation of two decades of data science, advanced analytics and pioneering technology, all of which power our acclaimed strategy and world-class creative teams. We’re setting a new standard for modern marketing by leveraging the most sophisticated end-to-end operating system for the most innovative brands in the world. The result? Marketing that is predisposed to succeed and scientifically optimized to profoundly impact our clients’ businesses. We do what we do in the most efficient, effective and transparent ways -- and we have a lot of fun doing it, together.
- Website
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https://known.is/
External link for Known
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Manhattan, New York
- Type
- Privately Held
Locations
Employees at Known
Updates
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We love this evolution of our industry. Known is helping our clients leverage the power and potential of Retail Media Networks with the same prediction, precision, transparency and impact that we bring to everything we do. Thank you to Ad Age for covering. #RMN #RetailMediaNetworks
Hasn’t been a day since Cannes without an article about Retail Media Networks, but this one by Lindsay Rittenhouse in Ad Age is exceptional. Stories like this make our industry better because they shed light on the perverse incentives and shady practices to which some agencies resort. The victims here? Their own clients, many of whom don’t yet realize they’re being played. They will soon, thanks to this kind of reporting. Good work, Ad Age. And thank you for mentioning Known’s efforts to clean up RMN measurement and attribution as they evolve.
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Known is a proud longtime supporter of She Runs It, which is paving the way for more and more women to lead. Catch our Chief Media Officer, Kasha Cacy, this Sept 17th, 5pm-7:30pm (EDT), at SheRunsIt's "Networking With Notables" event. See you there! #sherunsit #networking #womenleaders #marketing #media #tech
Only 5 days away! Back by popular demand, we’re thrilled to announce the 2nd Annual Networking with Notables event, exclusively for our Young Executive members (under 30, YEs). Join us for an evening where you’ll learn top-notch networking skills from Julie Tucker Rollauer, Chief Learning Officer and Co-Founder of Antidote Professional Development, and then put those skills into action with some of the industry’s leading senior executives. Plus, don’t miss your chance to win a 30-minute business meeting with one of our fantastic Notables. This is an incredible opportunity to elevate your career and expand your network. Register today—don’t wait, time is running out!https://lnkd.in/g62M8kVR #NetworkingWithNotables #YoungExecutives #Leadership #SheRunsIt Netflix
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We’re excited to welcome Moonbug Entertainment, makers of CoComelon, as a new partner. Stay tuned as we bring a fun and enriching new CoComelon show to families everywhere.
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Hallmark Media chose Known to help launch its new streaming service and membership platform, Hallmark+, debuting today. Hallmark+ will not only be the exclusive home of new films, series and the full library of beloved Hallmark content, it also integrates Hallmark’s retail experience in innovative ways, with unlimited digital greeting cards, monthly physical cards, and rewards for shopping. Our campaign features familiar and beloved Hallmark actors like Lacey Chabert, Jonathan Bennett, Dennis Haysbert and Lea Thompson. We thank Terry McCormick and everyone at Hallmark Media for the incredible partnership, and to Ad Age for highlighting the 360 campaign: https://bit.ly/3AVQ3yX
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Known thrives on the magic that happens when our client partners combine focus to create unforgettable experiences. We're thrilled to share that Paramount+ and the National Park Foundation are teaming up to host a special screening on the National Mall in Washington, D.C. celebrating the 30th anniversary of the iconic film, Forrest Gump. A perfect blend of entertainment and one of America’s most iconic places–we're excited to bring this classic story to life in an extraordinary setting this coming September 14th!
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Known Originals is honored to partner with The Aspen Institute Energy & Environment Program (EEP) on its "This Is Planet Ed" initiative, bringing Planet Media to theaters nationwide with our friends at National CineMedia (NCM). Watch for more as we inspire young audiences to learn more about the effects of climate change and take action for a better tomorrow.
This Is Planet Ed, an initiative of The Aspen Institute Energy & Environment Program (EEP), has an exciting new partnership with National CineMedia (NCM) and Known Originals, bringing Planet Media to the big screen in a whole new way. You'll be able to see their sizzle reel in theaters nationwide, just before those highly anticipated PG-rated movies that families and friends are eager to enjoy. This collaboration is a unique opportunity to connect with young people across the country and remind them that while the Earth is getting hotter, if we work together, we can make the changes we need for a brighter future. Check out the full sizzle reel at the link below.
Introducing: Planet Media
https://www.youtube.com/
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Yes yes! Live from Madrid…
UMusic Hotels doesn’t just lead travelers to unexpected destinations, we help them find undiscovered talent. Through the UMusic Hotel Madrid and TAI School of The Arts partnership, we’re giving talented aspiring musicians a chance to be seen and heard. Whether performing in the lobby, or rehearsing on the stage of the Albéniz Theater, students are part of an enriching experience that shines a spotlight on local culture and artistry. Being part of a community is important. But building a community that will thrive well into tomorrow is powerful. #UMusicHotels #UMusicHotelMadrid #MadridMusic #CommunityBuilding #Hospitality #Musicians #Partnership #TAISchoolOfTheArts #UndiscoveredTalent #PerformingArts
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This is one more example of how the models MUST change. Known makes money when our clients succeed. Period.
Google Sought to Pay Agencies to Sway Media Buys
adweek.com